Dallas–Fort Worth
You spent thirty years learning to reupholster a chair, tune a piano, or build a staircase. You should not also have to become a web designer. That part is mine.
Fixed price, usually two weeks, and I take the photographs too.
Why this matters more than it should
The address in the footer was missing a letter. Every customer who copied it off that page got a bounce back. Nobody knew how long it had been like that.
Ten days out, with no renewal showing. If it had lapsed, the website and the company email would both have gone dark on the same morning.
A page in the main menu, on the owner's own domain, advertising his web designer's other clients — a chiropractor, a martial arts school, a mushroom supplier.
None of those are design problems. They are the kind of quiet, expensive things that sit on a website for years because the person who built it moved on and the person who owns it has a business to run. I find them, I fix them, and then I make the site look like the work it represents.
Selected work
A pool service in California, a furniture restorer in Oak Cliff, two photography studios, a woodshop. Different trades, same idea — get out of the way and let the work show.
Family-owned, second generation. Brent started cleaning pools at nine years old and there's a photograph to prove it — so we put it in the middle of the page instead of hiding it under "Our Story." Replaced a dated WordPress site and cut their hosting bill to nothing.
alwayssummerpoolservice.com ↗
Mid-century restoration and fine home repair. The work is slow, careful and photographable, so the site is mostly photographs — Heywood Wakefield, Dillingham, Broyhill Brasilia, shot on the bench. Built on Astro, loads instantly, costs nothing to run.
johnsonhomerestore.com ↗
Weddings, families and newborns, shot documentary-style. A gallery-first site where every page is built to get out of the way of an image, plus lookbooks, venue pages and a booking flow behind it.
lovepiclove.com ↗
On-site headshots for law firms and corporate teams. Dark, direct, priced up front — because the person booking it is an office manager with a deadline, not somebody browsing. Analytics and inquiry tracking wired in from day one.
erickjohnsonphotography.com ↗
Solid hardwood and brass, made one piece at a time. A small shop that needed a storefront that felt like the workbench it comes from — warm, unhurried, and honest about the fact that one person makes everything.
lovewoodco.com ↗How it works
What you do, who calls you, what you wish the phone rang about more. I'll have already read your site and found whatever's broken on it, so bring questions rather than answers.
Not a wireframe, not a mood board — the actual site, using your photographs and your words. You look at a finished thing on your phone and tell me what's wrong with it.
Two rounds of changes, included. This is where you get to be picky, and where the thing that was bugging you gets sorted out.
I handle the domain, the certificate and the move over, so nothing goes dark. After that, text me when something needs changing and I'll change it.
Pricing
Most small business sites land in the same place. If yours is simpler, it costs less — I'll tell you that on the first call rather than after.
Simple sites start at $900. Bigger ones — a real catalogue, several locations, a booking system — run to $1,500. You'll get the number before I start, and it won't move.
One thing that's different
Most websites for small businesses fail on pictures, not layout. Stock photos of somebody else's kitchen, a logo where a person should be, a phone snap with a Christmas tree in the background. I've been a working photographer for fifteen years — so when your site needs a picture of you at your bench, or your team in front of the shop, I bring a camera instead of a search bar.
It's the cheapest thing on the invoice and it's the part people remember. See erickjohnsonphotography.com.
Get in touch
Free, no obligation, and you can do whatever you like with the answer. If you want me to fix it, we'll talk about that after.